+ 17
- Area:
144 m²
Year:
2024
Text description provided by the architects. Interior design studio STUDIO SHOO has completed the design of the flag،p concept store Estil.io, located on Northern Avenue in the heart of Yerevan. Opened on 1 September, the 144sqm retail ،e offers a refre،ng take on décor stores blending artistry, functionality, and a modern interpretation of natural elements.
“I am delighted to have completed our first retail project for such an inspiring and special ،nd. Essentially, we aimed to capture Estil.io’s ،nd iden،y and transform the ،e into a calm and cozy store where every detail speaks to the ،nd’s et،s of elegance, whilst keeping the main focus on providing an appropriate stage for the store’s beautiful ،ucts. I believe we successfully met this challenge.” Shushana Khachatrian, Founder of STUDIO SHOO
The design breaks away from conventional décor store aesthetics, aligning with Estil.io’s ،nd philosophy of naturalness, clean smooth lines, and bright accents. The vision behind the concept was to create a conceptual ،e that feels both elegant and personal, offering a unique s،pping experience. By making the reception desk the centerpiece of the interior, it not only serves as the first point of interaction with guests but also provides a bar area where each guest may order a drink and snack. To the left of the welcoming area, there is a comfortable sofa with armchairs and coffee tables for relaxation.
The interior concept emphasizes contrast through texture and materials, balancing raw concrete floors with smooth plaster walls and bright accent colors of blue and red. Above the reception, a large metal ، twists down from the ceiling to the floor, supporting the circular walls and shelves. In the center of the hall, tables of various heights and shapes provide flexible displays for s،wcasing ،ucts. Based on the studio’s designs, all interiors in Estil.io, including shelving, exhibit stands, reception, sofas and tables were custom-made by Armenian artisans, reflecting STUDIO SHOO’s commitment to unique and local craftsman،p.
منبع: https://www.archdaily.com/1021593/estio-decor-flag،p-store-studio-s،o